Lemon Drop

White branded cap with turquoise logo placed on fresh lemons in a red bowl

project overview

Lemon Drop started as a weekend farmers market stand and needed a brand that could grow with them into bottled drinks and merchandise. I developed a casual, lifestyle-focused identity with a clean logo perfect for everything from bottle labels to hats, using warm colors that match the feeling of ice-cold lemonade on a hot day.

project type

Brand Identity & Positioning

year

2025

my role

Brand designer

client

lemon drop

Solution

Empowering Moderators and Streamlining Group Payments

Enabled Moderators to Check the Original Receipt

  • Allowed real-time corrections of misread or misassigned items by Splyt’s scan.

  • Improved receipt accuracy by 25% based on reduced moderator corrections post-launch.

Introduced Asynchronous Payments for Faster Checkout

Introduced Asynchronous Payments for Faster Checkout

Introduced Asynchronous Payments for Faster Checkout

  • Reduced friction in group payment scenarios by removing unnecessary dependencies.

  • Improved speed, convenience, and perceived control in the checkout experience.

  • Helped decrease abandonment during payment and minimized end-of-meal delays.

  • Reduced friction in group payment scenarios by removing unnecessary dependencies.

  • Improved speed, convenience, and perceived control in the checkout experience.

  • Helped decrease abandonment during payment and minimized end-of-meal delays.

  • Reduced friction in group payment scenarios by removing unnecessary dependencies.

  • Improved speed, convenience, and perceived control in the checkout experience.

  • Helped decrease abandonment during payment and minimized end-of-meal delays.

Gave Moderators Full Visibility Into Group Activity

Gave Moderators Full Visibility Into Group Activity

Gave Moderators Full Visibility Into Group Activity

  • Reduced the need for manual follow-ups and payment confirmation outside the app.

  • Helped reduce user drop-off and support requests related to unclear payment statuses.

  • Reduced the need for manual follow-ups and payment confirmation outside the app.

  • Helped reduce user drop-off and support requests related to unclear payment statuses.